Rosco'z Bar & Grill was created on a lonely stretch of I-90 near Sturgis, S.D. in 1994.  Local OB-GYN Physician Dr. Billy Fields thought up the idea on the way to the hospital in a nearby town.  Having moved back to South Dakota in 1988 from Dallas, Texas, Dr. Fields was intrigued with the rally and the wide variety of people and activities.  The name Rosco'z was "picked from the air" and the staple foods were Texas style chili and soft-shell tacos.  The recipes for the chili and taco meats were created by Dr. Fields.  The operation started serving in 1994 at the food court on Lazelle Street.  A loyal following has been cultivated over the years.  In 1998 Rosco'z was moved to its current location at Junction and Lazelle in legendary Sturgis, S.D., a half block from Main Street.

 Rosco'z started as a family affair with sons, daughters-in-law, sister, cousins and friends helping feed the thousands of bikers that descend on Sturgis the first week in August.  The business is now owned and operated by Dr. Fields, his wife Nancy and his son Jason.  The Bar and Grill prides itself on using the Fields' ranch-raised Black Angus beef that are bred and raised in the foothills ranch located 8 miles east of Sturgis, S.D.  The operation has seen a lot of changes both in the rally and in their business.  The business has grown into a year round Bar and Grill that serves great food and a variety of ice cold beers.  Rosco'z is proud to be a part of the annual Motorcycle Rally and accepts the responsibility of making the "Official Chili of the Motorcycle Rally."
 Rosco'z nightlife is second to none. Nightly entertainment featuring high energy "Rock-n-Roll" bands performing in the outdoor beer garden. Come join the fun, food and foolery at Rosco'z Bar & Grill located at Lazelle & Junction in Sturgis, SD.